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ANN HURLEY CREATIVE









LUV CHICKEN: Branding
Luv Chicken boosters are comfy, stylish booster seats for big kids. The product idea came to fruition when my daughter would no longer sit in her baby booster seat, yet still could not reach the table. I developed and designed the product (including patterns) as well as the entire brand including identity, product and lifestyle photography, website, packaging, and advertising.
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You can see the video here: https://vimeo.com/88673633
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Luv Chicken was picked up by several national retailers such as Toys R Us, Walmart and
Buy Buy Baby.
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